In gasoline, diesel, hybrid and pure EV systems we face ever increasing complexity in the development of automotive systems. This complexity can be driven by technology, regulation or commercial ‘time to market’ pressures, but no matter what the underlying factor, it can be a challenge. It’s overcoming these challenges that advance our industry and continue to ‘make life interesting’ - but no one can deny that interesting or not, it is good to have the right tools available to tackle the job.
This is where the Driving Innovation 2011 show comes in. DI 2011 offers an opportunity to remain abreast of the latest techniques and tools available to the market, to hear about new approaches to system development, and to network with others in the industry that face the same challenges and issues.
As last year, ETAS is delighted to have partnered with leading companies in the industry to provide a single venue opportunity for you to explore the latest products and services from ETAS, Bosch Engineering Group, MAHLE Powertrain and Kistler.
There will be a range of focused technical presentations supported by exhibition booths and ‘live in vehicle’ demonstrations around the venue. Experts from the participating companies will be on hand to discuss your application needs in a no pressure, informal environment.
There are two workshops being run at the event covering Calibration and a new open source CAN analysis and simulation tool. The workshops take an in depth look at their subject matter and are intended for calibrators and software engineers respectively. Space is limited in the workshops, so if you are interested then it is essential that you register specifically to attend the session.
Also at the event will be a number of guest exhibitors form commercial and academic organizations who will be exhibiting project and product information of relevance and interest to automotive developers.
We hope you can join us for Driving Innovation 2011 – there is plenty on offer, registration is free and lunch is included - please take this opportunity to see how we can help you meet your automotive development objectives.

