Embedded World North America
About the event
You are invited to visit ETAS, Inc. at Embedded World North America, a global platform and the industry meeting point for leading experts, key players and industry associations in the embedded community.
Venue
Anaheim,
Convention Center,
California,
USA
Opening hours
Tuesday, November 4, 2025:
09:00am - 05:00pm
Wednesday, November 5, 2025:
09:00am - 05:00pm
Thursday, November 6, 2025: 09:00am - 03:00pm
Meet us
Booth: 7049
What to expect
Here are some key solutions from ETAS that will help those in the embedded community enhance efficiency, cut costs, and stay competitive in an ever-evolving market.
VECU-BUILDER
VECU-BUILDER generates virtual electronic control units (ECUs) as functional mock-up units (FMUs) for automotive microcontroller software verification and validation of software-in-the-loop (SIL) setups. It seamlessly integrates into existing testing toolchains and facilitates collaboration with suppliers and partners.
AUTOSAR enablement solutions
The ETAS RTA-CAR (RTA-Classic AUTOSAR) Starter Kit provides out-of-the-box AUTOSAR support and seamless integration with ETAS tooling, enabling faster project startup and smoother toolchain workflows. Its proven hardware–software compatibility helps minimize integration issues and reduce risk in safety-critical applications, while accelerating the learning curve, proof-of-concept development, and production ramp-up toward series-ready ECUs.
Cybersecurity – CycurSOC
ESCRYPT CycurSoC is an embedded future-proof cybersecurity software solution for system-on-chip(SoC)-based automotive ECUs. It is designed to meet high-performance cryptographic demands. The solution provides a complete set of security building blocks for heterogenous SoC architectures, utilizing an HSM core and any other SoC CPU cores.
Measurement and Calibration Gateway
The ETAS measurement and calibration gateway facilitates precise measurement and calibration of internal variables within µP-based vehicle control units in an AUTOSAR-adaptive environment. It supports high data bandwidth (>10 MB/s) and integrates seamlessly with INCA, enhancing functionality and debugging capabilities.